AI Analytics Dashboards · E-commerce
AI Analytics Dashboards for E-commerce
An AI analytics dashboard built for e-commerce brands.
Revenue is in the store, ad spend in the platforms, fees in the marketplaces, costs in the supplier records, and returns somewhere else entirely. Contribution margin by product only exists after someone spends a morning assembling it. A unified dashboard makes it a live number.
Built by VelvoAI, an independent AI systems studio. One engineer scopes and writes every system.
What the system does
- Data freshness
- Live
- Source of truth
- One
- In plain language
- Ask
Use cases
What this handles for e-commerce brands
Your true margin lives across six systems and one exhausted spreadsheet.
- Unify store, marketplace, ad platform, and supplier data into one margin view
- Track contribution margin by product, channel, and campaign after all real costs
- Monitor stock cover and sell-through against live sales velocity
- Ask ad-hoc questions in plain language without waiting on an analyst
True margin visible per product and channel, continuously rather than monthly.
How it runs
Day to day for e-commerce brands
Channel data, ad spend, margin and returns sit in different tools, and the true contribution margin of a product is a monthly spreadsheet exercise. A unified view joins them, including the returns rate that quietly decides whether a bestseller is actually profitable.
- S.01Shopify for orders, products and margin
- S.02Ad platforms for spend and attribution
- S.03The returns record, against a high category return rate
- S.04The 3PL feed for fulfilment cost
- The systemAI Analytics Dashboards
Go deeper
The service and the sector, in full
- 01 · How it is builtAI Analytics DashboardsHow every build is approached, what ships with an engagement, and the stack behind it.
- 02 · Sector contextAI for E-commerceWhat slows e-commerce brands down, and every system VelvoAI builds for the sector.
AI Analytics Dashboards for E-commerce — questions
01Can it include advertising and marketplace fees in margin?
Yes, and that is usually the entire point. Gross margin before ad spend, marketplace commission, payment fees, and returns tells you very little about which products actually make money.
02How current is the data?
Store and order data can be near real-time. Ad platforms and marketplaces are rate-limited, so those sync on a schedule — and every panel shows its own last-updated time so nobody acts on stale figures unknowingly.
Same capability
AI Analytics Dashboards in other sectors
Same sector
Other systems for e-commerce brands
- Written by
- Usman Ali, Founder
- Last reviewed
Next step
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